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Joined: Mon Dec 31, 2018 11:29 am

Certification requirements: audience measurement required?

Mon Dec 31, 2018 11:44 am

In the recent blog post ( ... s-oct-2018) about certification requirement updates the following was included:

Channels in the US that are not directed at children must use the General Audience Measurements APIs for their audience measurements in order to pass RAF certification.

Depending how you read this it could mean: 
  • ALL channels not directed at children must perform audience measurements
  • if channels perform audience measurements, they must use General Audience Measurements.
Does anyone know which is the case?



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